The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.

The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.
The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia, Lithuania.

Wednesday, 5 July 2017

Romanian DIY Market - new developments and growth expectations




The Romanian DIY Market continues to be quite dynamic, mainly backed by a 80% increase of the Residential Constructions sector in Q1 2017 and the increasing purchasing power of the Romanian consumers.

The growth expectations of the DIY retailers and B2B wholesalers and importer-distributors of DIY, furniture and hand-tools are considerable.

International DIY retail chains operating on the Romanian market include Praktiker, Leroy Merlin, Hornbach and Brico Depot (Kingfisher), while the domestic players are mainly represented by Dedeman, Partener and Arabesque.

According to a FRD Center analysis based on official info, Dedeman, the market leader, registered in 2016 a sales figure with over 19% higher than in 2017, while Hornbach sales were higher with more than 16%.

In respect to imports, according to a FRD Center analysis based on official statistic data, the 2016 imports of bricks, blocks, tiles and other ceramic goods of siliceous fossil meals (TARIC 6901) in Romania were up by 68% compared to 2015.

Similarly, the 2016 imports of ceramic building bricks, flooring blocks (TARIC 6904) in Romania were up by 42% compared to 2015.

In 2016, Romanian imports of furniture increased with some 7-8% against a purchasing power growth of 12% and building sector development of over 10%.

Are you interested in learning more about the DIY, furniture & home decor, garden centers and retail in Romania? In exporting and entering your products onto the Romanian market? In acquiring a local player in DYI retail or manufacturing? Perhaps we could collaborate.

FRD Center is constantly monitoring the developments and M&A moves on the Romanian DIY market, currently estimated at some EUR2-3bn. More details about the Romanian DIY market at http://market-entry-romania.blogspot.ro/2017/02/diy-market-in-romania-continuous.html

More details about our Deal Origination at http://market-entry-romania.blogspot.ro/2017/02/deal-origination-in-romania-and-region.html

Since 2000, FRD Center offers market research and M&A consulting services to foreign buyers and investment funds interested to enter Romania and the emerging markets in Europe as investors or joint-ventures.

For B2B matchmaking services in Romania and other Emerging Markets in Europe http://market-entry-romania.blogspot.ro/2016/09/b2b-matchmaking-services-in-romania-and.html

Are you looking to export your DIY products, tools, accessories, building materials to Romania and the region?

For tailor-made market research, B2B matchmaking with players in the Emerging Markets in Europe, for M&A assistance and target origination feel free to contact the FRD Center team at: email: europa@frdcenter.ro or tel: +4021 411 1459/60/61

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